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Archive for August, 2008

Jay Leno’s Serious Advice to the U.S. Auto Industry

We had a chance to see Jay Leno in San Francisco during NADA 2008; not surprisingly, as a man who is passionate about cars, he had no problem injecting his opinions into his comedy routine. Today, Wired published an article by Leno suggesting what the American auto industry should be doing.  Beyond his thoughts on making world class vehicles that no one wants (i.e. trucks and SUVs), he suggests focusing on what American manufacturers have traditionally done best, building great cars that last without and not trying to please everyone. Of course, in classic Leno style, he provides advice you can bank on,

“No matter what happens, do not expect all American cars to go Eurosize. American buttocks are not getting any smaller.”

Leno at NADA 2008

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